Naked Wines

At Naked Wines, I got paid to taste wine and play with words (arguably the best job ever). What’s even cooler? I got to help make great-tasting wine more equitable and affordable for wine drinkers and winemakers alike.

I crafted multi-channel campaigns, packaging copy, and email marketing that brought our brand to life for both customers and prospects. I also created strategic content for partnerships with iconic brands like America’s Test Kitchen and Wayfair.

My role also included researching, interviewing, and gathering data firsthand for wines, winemaker bios, and vineyard profiles. Whether ideating campaign concepts, proofreading, or driving A/B testing, I embraced any opportunity to bring a little extra flavor to the narrative.