I’m a copywriter based in San Francisco.

I love turning ideas into stories and human-centered design that moves people to act.

For the past 10+ years, I’ve worked across brand identity, marketing, advertising, and UX to help brands of all sizes connect with people through emotionally-driven content.

Before I found my way into copywriting, I worked at a design agency producing content for clients like Cisco, HP, Charles Schwab, Hyundai, Marketers That Matter, and more — spanning live production, 2D/3D motion graphics, websites, native iOS apps, and Flash banners (iykyk).

In my downtime, you can find me running, exploring the city, or pondering life stuff big and small.